Whānau Ora Research

This article explores the attitudes of New Zealanders to the social marketing campaign ‘Give nothing to racism’. Thematic analysis was applied to a series of comments posted on the New…

We believe that the public sphere should be a place of equal participation. As the internet, and social media especially, becomes an increasingly influential public space, these digital media have…

In New Zealand and elsewhere, immigration and ethnic diversity continues to be a highly contentious issue. Immigrants, refugees and ethnic minorities have often been portrayed in the media in negative…

In the wake of the March 2019 Christchurch terrorist attack, which was live-streamed in an explicit attempt to foster support for white supremacist beliefs, it is clear that there is…

Social media brand influencers are on the rise, becoming one of the biggest marketing and public relations trends of 2017, especially those who promote lifestyle brands (Glucksman, 2017). While many…

Emerging literature highlights that in the Pacific, the use of participatory video (PV) is a new trend in research and community action. It can be employed as a tool to…

This case study of Jalin Merapi in the 2010 Merapi volcanic eruption captures how local communities can empower themselves through participation in providing, sharing and verifying information within their social…

This essay is based on theories of ‘new racism’, which explain how race and racism continue to play an integral role in our lives, but in subtle and often hidden…

Mainstream media play a significant role in shaping public opinion in modern society. For refugees, misinterpretation (including associations with victimhood, foreignness and deviant behaviour) can hinder integration into New Zealand…

This four-page resource lists media frames, use of sources and te reo Maori, and absences to indicate whether a news item may be postive, neutral, negative or unbalanced in its…

This study analysed newspaper and television news items about Maori issues and te Tiriti o Waitangi. It found mass media used persistent negative themes about Maori, Pakeha news frames and…