A report commissioned by Creative Waikato to research to measure the social impact of community engagement with arts, culture and creativity in Waikato. Developed to provide insights; to support ongoing advocacy around the value of arts, culture and creativity in our communities; to help arts organisations better understand their impact and to support future activity; to provide local information of what is happening in our communities; and to provide evidence to engage with local and national government in their vision to benefit the wellbeing of people in Aotearoa.